About Us

Welcome to the RICH way of life
Add a little luxury to every day with exclusive hair care tailored to your unique needs.
We are RICH
In essence, we are a hair care line, and we aim to deliver the highest quality at attractive prices worldwide. We have operations in various locations around the globe and you can also find our products in world-famous beauty stores. Our products are crafted in Europe using the finest ingredients.
Our mission
RICH Hair Care is an award-winning professional hair care line, delivering the highest quality in innovative products at a modest price. We all want luxurious hair every day without time-consuming and expensive in-salon treatments. RICH promises fast-acting products that deliver outstanding results!
Expert development
Our products are carefully crafted, created and tested by our in-house experts and are made for all types of hair. Our formulae provide the ultimate in hair care, including shampoos, conditioners, hair treatments and styling essentials. RICH’s selection showcases moisturising, strengthening, color-safe and volumising ranges.
Naturally RICH
Our products are inspired by nature and our formulas are infused with key ingredients such as pure botanicals, luxurious oils and restorative proteins to condition, nourish and enhance your hair’s natural beauty. We carefully select our premium ingredients, which include argan, jojoba and marula oil, biotin, hyaluronic acid and cherry blossom extract. RICH products are paraben-free, and do not contain any harsh chemicals.
“ Millions of combinations, meaning you get a totally unique piece of furniture exactly the way you want it.”
“ Great tags, Millie has got used to it, nothing like the old tin tags of years gone by. Light weight and great colours available.”
“ Amazing product. The results are so transformative in texture and my face feels plump and healthy. Highly recommend! “
“ Millions of combinations, meaning you get a totally unique piece of furniture exactly the way you want it.”
“ Great tags, Millie has got used to it, nothing like the old tin tags of years gone by. Light weight and great colours available.”
“ Amazing product. The results are so transformative in texture and my face feels plump and healthy. Highly recommend! “





