About Us
Welcome to the RICH way of life
We are RICH
In essence, we are a hair care line, and we aim to deliver the highest quality at attractive prices worldwide. We have operations in various locations around the globe and you can also find our products in world-famous beauty stores. Our products are crafted in Europe using the finest ingredients.
Our mission
Expert development
Naturally RICH
Our products are inspired by nature and our formulas are infused with key ingredients such as pure botanicals, luxurious oils and restorative proteins to condition, nourish and enhance your hair’s natural beauty. We carefully select our premium ingredients, which include argan, jojoba and marula oil, biotin, hyaluronic acid and cherry blossom extract. RICH products are paraben-free, and do not contain any harsh chemicals.
We care
We care about you, we care about the natural world, and we care about the future. Our products are all cruelty-free, and they are not tested on animals. Also, majority of our products are 100% vegan. And to show our care for the future and the planet, our packaging is 100% recyclable.
