Beautifully Hydrated.
Professional moisture that restores softness and healthy-looking hair.
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The Routine

Hair Perfection
Meet our award-winning clean hair products line.
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Who We Are

Trusted across Europe, Africa, India and Asia. RICH Hair Care is now available in the U.S. With salon-grade performance, clean ingredients, and pricing that honors your pocket.

Read Our Story

Shop By Hair Type

Most brands serve one texture. RICH formulations are suited for every hair type.
Curly

Curly

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Straight

Straight

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Color-Treated

Color-Treated

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Thick / Coarse

Thick / Coarse

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OR SHOP BY CONCERN

Dry Frizz Damage Color fade Breakage Heat Protection Scalp Gray

Best Sellers

RICH Silk Oil Serum RICH Silk Oil Serum
RICH Hair Care
RICH Silk Oil Serum
$24.99 USD
$24.99 USD
RICH Silver Blonde Shampoo RICH Silver Blonde Shampoo
RICH Hair Care
RICH Silver Blonde Shampoo
$16.99 USD
$16.99 USD
RICH Repairing Collagen Shampoo RICH Repairing Collagen Shampoo
RICH Hair Care
RICH Repairing Collagen Shampoo
$16.99 USD
$16.99 USD
RICH Repairing Collagen Conditioner RICH Repairing Collagen Conditioner
RICH Hair Care
RICH Repairing Collagen Conditioner
$16.99 USD
$16.99 USD
RICH Luxury Beard Oil RICH Luxury Beard Oil
RICH Hair Care
RICH Luxury Beard Oil
$29.99 USD
$29.99 USD
RICH Argan Curl Enhancing Cream RICH Argan Curl Enhancing Cream
RICH Hair Care
RICH Argan Curl Enhancing Cream
$19.99 USD
$19.99 USD
RICH Silver Blonde Hair Mask RICH Silver Blonde Hair Mask
RICH Hair Care
RICH Silver Blonde Hair Mask
$19.99 USD
$19.99 USD
RICH Detangling Hairbrush Silver RICH Detangling Hairbrush Silver
RICH Hair Care
RICH Detangling Hairbrush Silver
$14.99 USD
$14.99 USD
RICH Detangling Hairbrush Gold RICH Detangling Hairbrush Gold
RICH Hair Care
RICH Detangling Hairbrush Gold
$14.99 USD
$14.99 USD
RICH Intense Moisture Conditioner RICH Intense Moisture Conditioner
RICH Hair Care
RICH Intense Moisture Conditioner
$16.99 USD
$16.99 USD

One System. Every Texture.

A close-up portrait of a woman with voluminous, tightly curled black hair, wearing a light-colored spaghetti strap top against a plain white background.

Hydrate & Repair

  • Deeply nourish dry, damaged hair
  • Restore moisture, softness & shine
  • Bring life back to every strand
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Define & Smooth

  • Tame frizz and enhance natural curls
  • Get smooth and defined results
  • Perfect for effortless styling
Shop Smooth

Strengthen

  • Fortify weak, fragile hair from within
  • Stronger hair, less breakage
  • Stronger strands, healthier look
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Beard Care

  • Keep your beard soft and styled
  • Nourish the skin underneath
  • For a fuller, well-groomed look
Shop Beard Care

Reviews

RICH Rejuvenating Argan Oil Elixir
Excellent product. It helped ... my hair after it was damaged. It gives a great shine and smell to your hair. I bought it once and after I've seen positive results. I've been purchasing it ever since. It's well worth the price. This hair oil is a must use. You won't be disappointed.
Amazon Customer
RICH Argan Curl Enhancing Cream
This is my second time buying this stuff and it’s literally changed my hair so much. Even my bf noticed how much better my hair started to look.
Haley
RICH Luxury Beard Oil
RICH Beard Oil has 4.5 stars across 2,700+ reviews on our Amazon store!
    Why Clean Matters
    • natural ingredients • Since 2010

    Why Clean Matters

    Our diverse group of in-house experts meticulously formulate each product to suit all hair types and needs. From moisture to strength, color retention to volume, RICH offers a comprehensive range of shampoos, conditioners, moisturizers, and specialized treatments.

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    Curl Enhancing Cream

    Luxurious curl cream for hydrated & healthy curls

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    RICH Argan Curl Enhancing Cream

    Argan Oil Elixir

    Silky smooth & brilliant shine for perfectly polished hair

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    RICH Rejuvenating Argan Oil Elixir

    Over 15,000 customers! 😍

    RICH Hair Care
    RICH Repairing Collagen Shampoo
    RICH Repairing Collagen Shampoo
    $16.99 USD
    $16.99 USD
    RICH Hair Care
    RICH Repairing Collagen Conditioner
    RICH Repairing Collagen Conditioner
    $16.99 USD
    $16.99 USD
    RICH Hair Care
    RICH Repairing Collagen Conditioner
    RICH Repairing Collagen Conditioner
    $16.99 USD
    $16.99 USD
    RICH Hair Care
    RICH Argan De-Frizz and Shine Mist bottle
    RICH Argan De-Frizz & Shine Mist
    $20.99 USD
    $20.99 USD
    RICH Hair Care
    RICH Repairing Collagen Conditioner
    RICH Repairing Collagen Conditioner
    $16.99 USD
    $16.99 USD